About

iHeel: The Heels That Change Women's Lives

No more pain, no more replacement shoes: the future of heels is here.

iHeel is the world's first technology to produce shoes with adjustable and adaptable heels, ideal for everyday life.
It is the result of 3 years of research and development during which we studied in detail how to make the user experience intuitive and intelligent.

We are thrilled that the result achieved has exceeded all expectations: women who have purchased our shoes have told us that they will never go back to wearing normal heels and that shoes with iHeel technology are extremely practical and comfortable.

The company was founded in Rome in 2020 but since 2021 we have also been based in Milan.

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OUR MISSION

Long-term vision and product innovation

iHeel was born from a vision I had at the age of 20. At the age of 22, after living in London, I understood that I had to start my own adventure to realize this idea. However, materializing a technology for women's shoes that was: adaptable, with an intelligent user experience, customizable and in line with standard production processes, was not a walk in the park.

But thanks to the constant work of our team, who never gave up even when we couldn't meet in person during the covid period, we came out winners and with a revolutionary product. iHeel is the heel 2.0, a new way of designing, producing and wearing high-heeled shoes, which finally become adaptable to people's lives, in the simplest and most practical way possible.

What we believe in and invest in is the research and transformation of the footwear product in favor of functionality. iHeel completely revolutionizes the use of an everyday object, solving a latent problem that has always existed.

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